All posts in category Advertising

Destination-based ads on airline displays

I was recently on a Delta flight to Los Angeles on a 767 which had seat back displays.  Throughout the flight, the displays showed ads for various things- the Delta American Express card, Hertz Rental Cars, among others.  Since I had plenty of time to think on this flight, I thought it would be a [...]

Dunkin Donuts expanding….again?

I happened to notice a Dunkin’ Donuts ad that ran during Monday Night Football the other night.  It appears they are looking to expand their reach after recently going public.  Dunkin Donuts are primarily an East Coast company and to spend the money to run national ads shows they really want to increase their national [...]

Did Chrysler hit the target?

In probably the second most talked about commercial after Super Bowl Sunday (behind VW’s “The Force” ad), Chrysler’s cinematic ad featuring the City of Detroit, a thumping sample from Eminem’s “One Shot”, and scenes of the rapper driving Chrysler’s new “200″ sedan to a theater in Detroit. He then dramatically walks up on stage in [...]